Icra expects consumer demand to pick up in festive season

“It appears that the temporary boost, provided by the easing of state-wise restrictions after the second wave of Covid-19 ebbed, has petered out,” said Aditi Nayar, chief economist at Icra. “While the early trends for September 2021 are unconvincing, we are cautiously optimistic that rising confidence will amplify demand during the festive season.”
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